Launches are won in the evidence gaps competitors miss.
The public record of my full-time profession: published analysis, webinars, and panels — collected on one page.
Atlanta, Georgia · Biopharma Intelligence · Doctoral Research · Ventures · Mentoring
I'm Puru Gaur: a Director of Competitive Intelligence at a leading life sciences advisory firm, a Doctor of Business Administration in Health candidate at University College London — ranked #9 in the world in the QS World University Rankings 2026 — and the builder of a family of practical ventures. This site is my hub: the work, the research, the ventures, and the mentoring.
Five things I do, what each one means in plain English, and where to go next. Start anywhere.
The public record of my full-time profession: published analysis, webinars, and panels — collected on one page.
I'm an Atlanta-based biopharma intelligence leader. I turn deals, data, and regulatory chess moves into decisions people can act on.
My career spans Biogen, PhRMA, AmerisourceBergen (now Cencora), EVERSANA, and Vir Biotechnology. Today, I'm a Director of Competitive Intelligence at a leading life sciences advisory firm, where I advise clients across the spectrum — from multi-billion-dollar pharmaceutical companies to smaller biotechs.
I hold an MPH in Health Policy and Management from Emory University, home of the Rollins School of Public Health, ranked #2 in the nation by U.S. News & World Report, and an MBA in Healthcare Management from the University of Arizona, ranked #7 in the nation by U.S. News & World Report. I'm now a Doctor of Business Administration in Health candidate at the Global Business School for Health, University College London — ranked #9 in the world in the QS World University Rankings 2026.
My doctoral research asks a practical question: how do health systems pay for one-time curative therapies when the payment system was built for chronic care? I'm studying outcomes-based financing — spreading the cost over time and tying payment to whether the therapy delivers the result it promises — beginning with advanced therapies for vision restoration. One of my starting points is the 2008 mortgage crisis — a floor, not a ceiling, for how pooled financing should be built. Read the research →
Beyond the desk, I volunteer as a Taekwondo instructor for children in under-resourced neighbourhoods and serve as a public-health advisor with Ladybug for Girls®. Ladybug for Girls® Sport Wellness is an American sports-based youth development program that provides girls ages 5-12 years with evidence-based health education classes and sport safety resources. The principle is simple: plant trees under whose shade you do not expect to sit.
A one-time cell or gene therapy can deliver decades of benefit, but the bill arrives on day one — and the savings land with everyone except the payer who wrote the cheque: patients, families, employers, and public programs. My doctoral research at University College London — ranked #9 in the world — asks how health systems close that gap.
My starting point is the 2008 mortgage crisis. Structured finance didn't fail because pooling risk is a bad idea; it failed on misaligned incentives, weak underwriting, mispriced risk, and pools nobody could see inside. Treat 2008 as the floor, not the ceiling — the minimum lessons a new structure has to beat, not the limit of what's possible.
So the work tests a structure built to beat that floor: payments tied to independently verified outcomes, risk pooled honestly across patients and payers, transparent terms, and stress tests for the bad years — starting with therapies that restore vision, where the return shows up as independence and work, not just sight.
Read the research →Momo, a Golden Retriever, brings the enthusiasm. Leo, a German Shepherd, brings the standards. Together they review the household's important decisions daily — walks, snacks, and whether a plan is actually ready.
Meet Momo & Leo →
The ventures change. The operating standard doesn't.
Every decision runs through Puru — nothing ships on autopilot.
Anything AI-assisted is checked by a human before it reaches you.
No fake reviews, no invented results, and no borrowed credibility.
Public claims link to public sources, so you can check the work.
If something is wrong, it gets corrected publicly.